MBA Certifications

Certification Courses for MBA Marketing | UOT MBA


Hello Uotians, this article is very important for all the students who want to pursue a career in MBA Marketing. Most of the students are confused about Certification Courses for MBA Marketing because there are plenty of different courses available online as well as offline.


Do share this article because I have tried to include different courses, direct links and also given some free sources.

This article is divided into 3 parts.

A. Importance of Certifications

B. Certification Courses

C. Important YouTube channels

Importance of Certification Courses for MBA Marketing

Certifications are helpful in the following ways

  1. Enhance Knowledge
  2. Increases worth of your Resume
  3. To find a Job
  4. Career Growth

MBA Marketing Certification Courses

A. Get certified in the Fundamentals of Digital Marketing

This courses will help you to master the Basics of Digital Marketing. Absolutely free of cost and a recognized certification by Google.


It consists of 26 modules that run for 40 hours along with video tutorials.

Link to Fundamentals of Digital Marketing

B. Certifications by HubSpot Academy

HubSpot Academy provides free online training for inbound marketing, sales, and customer service professionals. All the courses are free and full of quality content


Certification Courses are available for Inbound Marketing, Content Marketing, Lead Generation, Marketing Automation, Search Engine Optimization, Social Media, Website Design, Inbound Sales, E-mail Marketing etc.


Students are advised to watch the given video to explore more about HubSpot marketing certifications.


C. Digital Marketing Complete Course

Digital Marketing courses is something that adds a lot of value in terms of knowledge + you can discover potential areas to earn money. It consists of SEO, SEM, email marketing, Social Media Management(SMM) etc.


You can go for a complete Digital Marketing courses which are provided by many institutes through online mode or offline classes. My suggestion is that you choose a course which has practical assignment incorporated in the course itself because the Digital Marketing field is very dynamic. You have to apply the knowledge to understand how things function.


If your budget permits then the following links shall help

PG Certification in Digital Marketing & Communication by MICA & upGrad – Rs. 87,750+


Digital Marketing Course by Digital Vidya – Rs. 50,000+


Digital Marketing Training by Internshala – Rs. 1499


Free Digital Marketing Syllabus


You should search for offline institutes in your area then think of getting this course online.

Link to free Google Adwords Course

D. Certifications by SMstudy

They provide globally recognized certifications for Marketing Strategy, Digital Marketing, Market Research, Corporate Sales.


The following certifications are free of cost

marketing mba certifications

Link to free SMstudy Certifications

E. Advanced Excel course from Online portals or Offline Classes

Microsoft Excel is something which any specialization will always need through academic sessions and Corporate Career. So, I recommend you to go for this course because it is going to help in the long run.

Learn Excel for Free by Tutorials Point

Advance Excel Course by Udemy – Rs. 570

Advanced Excel Training by Internshala – Rs. 1500

F. Certification Courses by SMEI

SMEI is Global Sales and Marketing Professional Association. It provides certifications across Marketing, Marketing Management, Sales, Sales Management.


All are paid certifications so kindly keep it as last priority when you are done with Basic Knowledge from free courses


Link to SMEI Certifications

G. Marketing Certification Courses by e-Marketing Institute

e-Marketing Institute offers various courses along with Free certification after giving the test.

H. NPTEL Marketing Certifications

NPTEL stands for National Programme on Technology Enhanced Learning. It was started by seven IITs (Bombay, Delhi, Kanpur, Kharagpur, Madras, Guwahati & Roorkee) along with the Indian Institute of Science(IISC), Bangalore in 2003.

Link to NPTEL Marketing Courses

Important YouTube channels to follow

Ankur Aggarwal

Neil Patel


Google Analytics

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Important Links
Free Resources Paid Resources
CAT/CMAT Notes Mock Test Series
Personal Interview CAT/XAT Prep Books
GD/WAT Topics
Certifications CET/CMAT Prep Books
MBA Profile Building

MBA Entrance Exams MBA Specializations Nearby MBA Colleges
CAT Marketing IIMs in India
CMAT Finance CMAT-based
MBA CET Human Resource CET-based
XAT Operations Non-CAT-based
NMAT IT Systems NMAT-based
SNAP Health Care SNAP-based
IIFT International Business Mumbai
PGDBA Business Analytics Pune
TISSNET/MAT Retail Management Delhi
IRMASAT Rural Management Hyderabad
SRCC GBO Pharma Management Kolkata

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